The Story The Plan 90-Day Review Investment Start the Partnership
A Six Month Strategic Partnership
Powder Pal × Vessels

You built the product.
Let's build the brand.

A patented product, 50,000+ units sold, and half a million dollars of proven demand. What's missing is a store that converts, upsells that lift every order, and a system that scales. That's exactly what we build together.

Start the Partnership See the six month plan

90-day performance review built in. If it's not working, you walk. No hard feelings.

50,000+
Units Sold
$500K
Revenue Proven
4.5★
103 Verified Reviews
Patented
Hero Product
I.The Story

The product was never the problem.
The system around it was.

Lucas, here's how we see it. You did roughly $500,000 in revenue. You designed and patented a product people love, and 103 verified reviews prove it. Demand was never the question.

Then the people who were supposed to scale it broke the math. Free shipping on everything looked generous, but it was quietly losing money on every single order, and nobody was watching the ledger. You took home half, reinvested it like a founder should, and watched a season of profit disappear.

It's worth saying plainly: that wasn't a product failure, and it wasn't your failure. It was a margin failure. Margin failures are fixable, and fixing them is the first thing we do.

The Honest Ledger
Proven annual demand~$500K
Units sold to date50,000+
Verified review rating4.5 / 5
Patented hero productYours
Store conversion & upsellsUntapped
Repeat purchase engineNone
Unit economics protectedNo
The First Rule of This Partnership

No offer goes live until the math works.
Every order profitable. Every time.

Before anything else, we audit the unit economics on every SKU, every bundle, every shipping rule. You'll always know exactly what each order makes you.

II.The Partnership

A strategic partner, not another vendor.

Three jobs, done together, in order. Your store converts more of the traffic you already earn. The Powder Line turns one purchase into a monthly customer. And the influencer engine scales it all on purpose.

01 · Conversion & Redesign

Make powderpal.shop convert

We re-engineer the store around one job: turning more visitors into buyers, and every buyer into a bigger order. Targeted redesign where it moves the number, not a vanity facelift.

Conversion-focused redesign of key pages: home, product, cart, checkout path
Your 103 reviews surfaced where they actually sell
Shipping and discount guardrails, so the free shipping trap can't happen again
A live margin dashboard you can read in ten seconds
02 · The Powder Line

Upsells & subscriptions that lift every order

The scoop is a $12 yes. The Powder Line is what comes next: protein, electrolytes, collagen and creatine, launched on demand with zero inventory, sold as bundles, stacks and subscriptions.

In-cart bumps and one-click post-purchase offers, engineered with real margin math
Bundles and packages priced to feel like a deal and still make money
Subscribe & save on every consumable, with churn-saving flows built in
Email and SMS that bring customers back when their tub runs out
03 · The Growth Engine

Influencers, ad creative, and your organic

This is Vessels' home turf: creator programs for ecommerce brands. Creators put Powder Pal in real hands on camera, and the best of that content becomes the ad library you scale with.

Creator recruitment and seeding waves, paid on results
A growing library of rights-cleared creator content you own forever
The winners cut into ad creative, tested at protected margins
You keep running your viral organic, in your voice, and it compounds on top
III.The Money Math

One customer, four chances to say yes.

Growth doesn't only come from more strangers clicking ads. It comes from every customer you already earned being worth more. Here's the ladder we build into the store.

RungWhat They BuyOrder Value
The hero scoopYour patented product. The entry point and the brand's calling card, untouched.$12
Bundles & packagesTwo-packs, color drops and gift sets offered right in the cart, priced with real margin math.$20 to $45
The Powder LineProtein, electrolytes, collagen, creatine. One-click post-purchase offers, zero inventory, zero upfront product cost.$40 to $65
Stacks & subscriptionsScoop-plus-tub starter stacks and monthly refills. The repeat purchase engine the brand has never had.$90+/mo
Powder Pal Fuel Line concept render

Concept render of the Powder Line. Final flavors, formulas and labels chosen together.

IV.The Plan

Six months, month by month.

Sequenced so every month funds the next. Margins first, the ladder second, traffic third. Then we scale what's proven.

MonthFocusWhat Happens
Month 1FoundationFull margin audit on every SKU and shipping rule. Store redesign begins. Upsell and bundle logic installed. Margin dashboard live by day 30.
Month 2The LadderProtein and electrolytes launch on demand. Bundles go live. Email flows switch on: welcome, abandoned cart, post-purchase.
Month 3SeedingFirst creator seeding wave ships. Affiliate program launches. Collagen and creatine join the line.
Day 90Performance ReviewWe sit down with the numbers. If the partnership isn't earning its place, you can end it right there and keep everything we've built. Your call, no penalty.
Month 4CreativeThe best creator content becomes ad creative. First paid tests run small, at protected margins, against clear thresholds.
Month 5ScaleWinning creators and creatives get real budget. Subscriptions launch on the consumables: Powder Pal's first recurring revenue.
Month 6The MachineEverything documented into a playbook you own: offers, creator system, creative process, margin rules. We plan the next six from strength.
90

The 90-Day Performance Review

You've been burned before, so this deal carries a door you can walk through. At day 90 we review performance together, and if you're not satisfied, you can end the contract and move on. Everything built to that point stays yours: the store improvements, the content, the systems, the playbook. We'd rather earn the second half than lock you into it.

V.Investment

Priced like a partner, not a vendor.

Our standard rate for this scope is $5,000 a month. That's not this offer. We're cutting the retainer and putting our upside where yours is: in revenue that actually lands. If we don't grow it, we're the cheapest team you've ever hired.

The Powder Pal Partnership

Store conversion & redesign · Powder Line upsells & subscriptions · Influencer engine & ad creative · Six months

Founding Partner Rate
First Month
$5,000
$1,497 once
The foundation month, discounted to lower your risk. Due today to begin.
Months 2 to 6
$5,000/mo
$1,997/mo
60% off our standard rate, locked for the full term. Billed automatically.
Revenue Share
15%
Of attributable revenue only, billed monthly net-30. 85% of every new dollar is yours.
Due today to start Then $1,997/mo · 90-day review · everything we build is yours
$1,497 today
Review the agreement & start →
VI.Every Month

What lands on your desk

The influencer engine running: recruitment, seeding, creator management
Store and conversion work: offers, upsells, page improvements
Fresh ad creative cut from the creator content library
Powder Line product and listing management
Email and SMS campaigns to your list
The margin dashboard: every order's economics at a glance
A monthly report: traffic, revenue, attribution, next moves
A monthly strategy call and a direct line to Gavin
VII.Questions

Asked and answered

What if it doesn't work?

That's what the 90-day performance review is for. We sit down with the real numbers at day 90, and if you're not satisfied, you end the contract and keep everything built to that point. After the six month term, the partnership continues month to month and either side can step away with 30 days notice.

How does the 15% revenue share work?

It applies only to revenue we can attribute to this partnership: tracked links, creator codes, and the upsell and subscription systems we build. It's reconciled together against your store's own numbers, billed monthly net-30, net of refunds and discounts. If we drive nothing, you owe nothing beyond the retainer.

Do I have to buy inventory for the Powder Line?

No. The line launches through an on-demand fulfillment partner with FDA-registered, GMP-certified facilities. Products are made and shipped as they're ordered, so there's no inventory, no minimums, and no upfront product cost. If a product proves itself, we can move it to bulk production later for better margins.

Who owns what?

You do. Your brand, your store, your customer data, your content, the creator content we secure rights to, and the playbook we document. Vessels keeps only its own internal templates and methods. If we part ways, everything keeps running.

What do you need from me?

About an hour a week: a standing strategy call, fast approvals on offers and creative direction, and access to the store and accounts we're working in. You keep making the organic content you're already great at. We handle the rest.

VIII.Founder to Founder

"We are the conduit, not the source. A vessel carries something greater than itself."

The Vessels Philosophy

One more thing. We know the last person who promised you growth cost you a season of profit. That's exactly why this offer is shaped the way it is: the retainer is under half our rate, the first month is discounted further to lower your risk, the 90-day review puts the exit in your hands, and the revenue share means we don't win unless you do. Powder Pal was built to glorify God through excellence and service. So was Vessels. We'd be honored to build this with you.

Ready When You Are

Review it. Sign it. We start Monday.

The full agreement is on the next page: plain English, every number stated, sign and start in about five minutes.

Review the Agreement & Start →

Questions first? Email hello@vssls.co or book a call at vssls.co/book